Beth Richman is President of BlueBird Media Consulting LLC and holds a Master of Education from Harvard University. She has spent the past two decades of her career as a Content Specialist and Qualitative Researcher, helping to create media that connects with children, supports their development and inspires them through entertaining and engaging stories.
Beth offers particular expertise in designing educational goals for curriculum-based products, as well as in reviewing scripts, song lyrics, storyboards, animatics, and online games to ensure that they are as educationally sound as possible.
As an experienced researcher, Beth also designs and conducts qualitative studies with respondents ages 3 and up. She offers a variety of methodologies, both in-person and online, to support the development of material and products that will resonate with their intended audience. Beth is delighted to have been the Research Director for a number of well-known and beloved television series, including Bubble Guppies (Nickelodeon), Peg + Cat (PBS) and P. King Duckling (Disney Junior). Beth is a member of QRCA (Qualitative Research Consultants Association).
Beth is proud to have worked with clients such as Sesame Workshop, Nickelodeon, The Fred Rogers Company, Scholastic Media, HIT Entertainment, Little Airplane Productions, Amazon, Bridge Multimedia, and producers of PBS KIDS series, as well as a number of production companies, independent creators, and researchers around the world.
Prior to starting her consulting business in 2006, Beth was Director of Development and Creative Executive for Scholastic Media where she managed the development and production of new television projects, including Maya and Miguel for PBS. Beth has also held several positions in the Education and Research Division of Sesame Workshop. She was Director of Content, helping to develop and implement curricula for television programming. Beth was Assistant Director for International Research, focusing on research and content development for international co-productions of Sesame Street. As a researcher at Sesame Workshop, Beth worked on the development of new programming, on outreach into communities, and on 3-2-1 Contact, a science and technology series.
Beth is a contributing author to the book “G” is for “Growing”: Thirty Years of Research on Children and Sesame Street and has co-authored numerous articles and delivered a variety of presentations and guest lectures on issues related to creating educational television for children. She was also a Senior Advisor to Children’s Media Association, an organization committed to creating and distributing thoughtful, entertaining media to children and young adults.
Beth holds an Ed.M. from Harvard University and a B.A. in English from Amherst College. She enjoys life in Connecticut with her husband and their two daughters.
